Semrush Vs Raven Tools 2024: Which SEO Tool is The Best?

Want to improve your online presence? I’m here to help you understand two important tools: Semrush and Raven Tools, which are used for SEO.

Semrush is like a big deal in SEO. It helps you find the right words to make your website more noticeable, and it lets you see what your competition is doing. Think of it as a powerful tool that helps your website get to the top of search results.

Now, Raven Tools may not be as famous, but it’s still pretty great. Plus, it’s more budget-friendly, starting at $49 a month compared to Semrush.

It’s not just about the price, though. What really matters is how well these tools work and how easy they are to use.

I’m here to help you decide which one is best for you. We’ll compare Raven Tools and Semrush to see what makes them different. This way, you can pick the tool that suits your website’s needs the most. Let’s get started with a quick look at both of them…

Semrush

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Raven Tools

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Pricing $129.95 $39
Best for

SEMrush is software that helps companies run digital marketing strategies, like SEO campaigns. This all-in-one digital marketing program helps you run SEO, pay-per-click (PPC), social media, and content marketing campaigns.

Raven Tools is a set of tools that are really good for helping people with SEO, which means making your website show up better on search engines like Google. It’s useful for different types of users, like companies, individuals who do marketing, freelancers, and media companies.

Features
  • Website visitor engagement
  • Desktop and mobile traffic data
  • Easy Traffic Analytics
  • Keyword rankings
  • Manage link building
  • Create and manage ad campaigns
  • Track search engine trends
  • Collaborate with team members
Pros/Advantages
  • Robust SEO research and tools
  • Organic and PPC keyword work research tools
  • Competitor analysis
  • Identify link-building opportunities
  • Offers white labeling for client use.
  • Reasonably priced, especially with discounts
  • Useful for generating reports for potential clients
  • Saves time and provides detailed progress reports for client
Cons
  • It’s not the most user-friendly
  • Free plan is very limited
  • Issues with the content to WordPress tool.
  • The technical audit tool has room for improvement
Ease of Use

SEMrush is designed to be easy to use, and its dashboard is clean and simple. It looks a lot like the SEMrush dashboard. If you’re new to it, there’s a guide to help you navigate and learn about its features.

The Raven Tools interface is easy to use and not complicated at all. It’s designed to be user-friendly. There’s a menu that helps you navigate around the dashboard, and it’s logical and easy to follow.

Value For Money

Semrush offers excellent value for money, providing comprehensive SEO tools, market analysis, and competitor insights, ideal for businesses seeking to enhance their online presence efficiently.

Raven Tools’ pricing is affordable for those looking for SEO and marketing tools, with options for both small businesses and larger agencies.

Customer Support

Semrush's customer support is known for being responsive and helpful, offering multiple channels including email, chat, and phone. They provide timely assistance and valuable guidance for users navigating their SEO tools.

Raven Tools' customer support is recognized for its efficiency and helpfulness, offering assistance through email and chat. They are known for providing prompt and knowledgeable support to users of their SEO and marketing tools.

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Semrush Vs Raven Tools 2024: Overview

What is Semrush?

SEMrush is a toolkit for digital marketing pros. It was created by Oleg S. and Dmitry Melnikov and has become a big deal in the world of SEO marketing software.

Overview Of Semrush

SEMrush is all about giving you smart information to help with things like making great content, finding leads, and researching topics. They even have a cool tool for checking your website (called an audit tool) that I really like.

One of the best things about SEMrush is that it helps you see what your competition is doing. You can find out which words they’re trying to rank for on search engines and how much traffic they’re getting from their efforts. It’s a handy tool for getting insights into what works in online marketing.

What is Raven Tools?

Raven Tools is a set of tools that are really good for helping people with SEO, which means making your website show up better on search engines like Google. It’s useful for different types of users, like companies, individuals who do marketing, freelancers, and media companies.

Raven Tools Overview- Semrush Vs Raven Tools

One cool thing that I totally love about Raven Tools is that it can create reports about your website and marketing that look like they come from your own company. This helps with keeping track of what’s working and creating content.

The main idea behind making these tools was to help businesses make better content and collect important information from various places on the internet.

Raven Tools is known for being flexible, which means it can adapt to different needs, and it’s good for small or big marketing tasks. It’s especially helpful for finding the right keywords and checking out what your competitors are doing online.

Head-to-head Comparison: Raven Tools vs Semrush

1. Keyword Research Comparison:

  • Raven Tools:

Raven Tools has a keyword research tool that helps you find words or phrases to use on your website. It can suggest keywords for paid ads and also gives you information from various sources about those keywords, like how often they’re searched, how competitive they are, and how much they cost for ads.

  • Semrush:

Semrush has a powerful tool called the “Keyword Magic Tool” that goes deep into keyword research. It helps you understand how popular keywords are, how hard they are to rank for, and why people are searching for them. It even shows you other websites that have been using those keywords in ads for a long time.

Winner: If you want a tool for keyword research, Semrush is the better choice because it offers more insights and data to help you make informed decisions for your website and marketing strategies.

2. Site Audit Comparison:

  • Raven Tools:

Raven Tools has a feature that checks your website for problems and suggests ways to fix them. You can even set it up to run these checks automatically and keep track of your progress. It’s handy for creating reports to share with clients.

  • Semrush:

Semrush also has a tool for checking your website’s health, and it’s free. It looks for issues and helps you fix them. It can also give you technical reports about how your website is doing and find any problems with links on your site.

Winner: Both tools are good for site audits, but if you like the idea of scheduling automated checks, Raven Tools might be the better choice for you. However, Semrush’s free audit tool is also quite useful and can be a cost-effective option.

3. Rank Tracking Comparison:

  • Raven Tools:

Raven Tools has a feature that helps you keep an eye on how your website ranks on search engines like Google, Yahoo, and others. You can choose how often you want to check your rankings, but there’s a limit to how many keywords you can track each week. If you want to track a lot of competitive keywords, you may have to pay extra.

  • Semrush:

Semrush offers three different tools for tracking your website’s rankings and your competitors. You can see how well your website is doing in terms of keywords and visibility on search engines. All you have to do is enter your website’s name, and you’ll get lots of information about how it’s performing.

Winner: If you’re serious about tracking your website’s performance and keeping an eye on your competitors, Semrush is the better choice. It provides more in-depth information and tools to help you stay on top of your SEO game.

4. Backlinks Comparison:

  • Raven Tools:

Raven Tools has a tool called “backlink explorer” that lets you see who is linking to any website, whether it’s yours or a competitor’s. This helps you understand the strategies and opportunities related to backlinks. You can also use it to check the quality of links on your site or a specific page.

  • Semrush:

Semrush offers several backlink tools, including an audit tool, a gap tool, and a link-building tool. These tools help you find good-quality links for your website without wasting time on links that won’t help. They have a huge database with over 43 trillion backlinks to help you improve your website’s SEO.

Winner: If you’re serious about analyzing and improving your backlinks, Semrush is the better choice. It provides more comprehensive backlink tools and a vast database to help boost your website’s SEO.

Getting Starting: Raven Tools Vs SEMrush

Signing Up on Raven Tools:

Starting with Raven Tools is easy, and you can try it for free. Here’s how to get started:

Sign Up: First, sign up for a 14-day trial. You’ll need to provide some basic information like your name and address and create a password. This gets you in the door.

Answer Questions: Raven Tools will ask you a few simple questions to understand your needs better. They’ll ask for your website URL, your level of SEO and online marketing knowledge, and how you’d describe your marketing skills.

You’ll also have the option to connect your social media accounts and choose the main task you want to do, like creating a report, getting website insights, or checking out your competitors.

Start Using It: Once you’re done with the setup, you’re ready to start using the tool. You’ll see a dashboard that shows you how your website is performing in terms of site metrics, social media metrics, and SEO metrics.

Help Video: If you’re new and find it a bit confusing, there’s a help video you can watch to learn how to use the dashboard and understand how the tool analyzes your website’s performance.

Getting Started on SEMrush:

Registering on SEMrush is easy. When you sign up, it doesn’t immediately start your free trial. Instead, it lets you create an account first, and it’s quite straightforward.

Once you’ve registered, it takes you to a set of tools that you can use. You get to choose what area you’re interested in, like SEO, advertising, social media, content marketing, or competitive research.

User Interface: Raven Tools vs SEMrush

Raven Tools User Interface:

The Raven Tools interface is easy to use and not complicated at all. It’s designed to be user-friendly. There’s a menu that helps you navigate around the dashboard, and it’s logical and easy to follow.

You can access everything you need from a dropdown menu, which gives you information about your website’s performance and metrics, including competitor research, keyword research, link building, and rank tracking, among other features.

The menu buttons have different colors to help you know which one to click on, making it simple to use.

SEMrush User Interface:

SEMrush is designed to be easy to use, and its dashboard is clean and simple. It looks a lot like the SEMrush dashboard. If you’re new to it, there’s a guide to help you navigate and learn about its features.

You can customize SEMrush to show you the information you want. If you want to see statistics about your website or track specific keywords, you can set it up the way you like. This helps you keep an eye on how well your website is doing and how your keywords are ranking.

Regular Updates: Raven Tools vs Semrush

Raven Tools:

Raven Tools doesn’t often let users know about changes or updates on their platform. Sometimes, users discover changes unexpectedly when they navigate the dashboard. This can be frustrating for users who want to stay informed about any alterations.

SEMrush:

In contrast, SEMrush is good at regularly updating users about any changes or improvements to their platform. They scan your website for errors and report them immediately.

They also provide guidance on how to optimize your website for better SEO campaigns. This is helpful because it ensures your website doesn’t run into issues with Google.

Winner: SEMrush keeps users informed and helps them improve their websites.

Pricing Comparison: Raven Tools vs Semrush

Pricing Raven Tools

​​Raven Tools offers a variety of pricing plans for their comprehensive SEO and marketing reporting tool. Let me break down the pricing and what you get with each plan:

Pricing Plan Of Raven

Small Biz Plan ($39 per month or $468 per year prepaid):

  • This plan is designed for small businesses.
  • You can use it for 2 domains or marketing campaigns.
  • It allows access for 2 users.
  • You get 1,500 position checks per month.
  • There’s a free trial available to try it out.

Start Plan ($79 per month or $948 per year prepaid):

  • Ideal for businesses that are just starting out.
  • You can manage 20 domains or campaigns.
  • It supports 4 users.
  • You’ll have 15,000 position checks per month.
  • There’s a free trial to test the features.

Grow Plan ($139 per month or $1,668 per year prepaid):

  • Suitable for businesses in a growth phase.
  • It covers 80 domains or campaigns.
  • Supports 8 users.
  • Offers 20,000 position checks monthly.
  • Includes a free trial for you to explore.

Thrive Plan ($249 per month or $2,988 per year prepaid):

  • Designed for thriving businesses.
  • You can manage 160 domains or campaigns.
  • It accommodates 20 users.
  • Provides 25,000 position checks each month.
  • There’s a free trial available for this plan as well.
  • Lead Plan ($399 per month or $4,788 per year prepaid):
  • Geared towards businesses focused on lead generation.
  • Includes the ability to manage 320 domains or campaigns.
  • Supports 40 users.
  • Offers 30,000 position checks per month.
  • Like the other plans, it also comes with a free trial.

Raven Tools also provides the option of yearly prepaid plans, which can give you a discount of up to 30% compared to paying monthly. Each plan is tailored to meet the needs of businesses of different sizes and growth stages, offering various features to help with SEO and marketing tasks.

SEMrush Pricing

Semrush Pricing

Here’s a breakdown of the pricing tiers for SEMrush and what each plan offers:

Pro Plan: $129.95 per month (or subscribe)

  • Ideal for newcomers and small teams.
  • Includes 5 projects.
  • You can track up to 500 keywords.
  • Provides 10,000 results per report.

Offers SEO, PPC, backlink analysis, website audits, and advertising tools, as well as competitor analysis and keyword research.

Guru Plan: $249.95 per month (or subscribe)

  • Suitable for agencies and mid-sized businesses.
  • Offers 15 projects.
  • Allows tracking of 1,500 keywords.
  • Provides 30,000 results per report.
  • Includes all the features of the Pro plan.

Additionally, it comes with the Content Marketing Toolkit, multi-location historical data and device tracking, integration with Looker Studio, and more.

Business Plan: $499.95 per month (or custom plan available)

  • Designed for large agencies and enterprises.
  • Offers 40 projects.
  • Allows tracking of 5,000 keywords.
  • Provides 50,000 results per report.
  • Includes all the features of the Guru plan.

A wide range of advanced features are available, such as, extended limits, Share of Voice, API access, PLA (Product Listing Ads) analytics, and free migration from third-party tools.

These pricing tiers cater to businesses of varying sizes and needs, with each plan providing access to a wide range of SEO and marketing tools. The Business plan also offers flexibility for custom plans to suit specific enterprise requirements.

Comparison of Raven Tools and SEMrush Pricing at a Glance

Raven Tools Pricing Monthly Cost Yearly Cost Domains/Campaigns Users Position Checks Free Trial
Small Biz $39 $468 2 2 1,500 Yes
Start $79 $948 20 4 15,000 Yes
Grow $139 $1,668 80 8 20,000 Yes
Thrive $249 $2,988 160 20 25,000 Yes
Lead $399 $4,788 320 40 30,000 Yes

 

SEMrush Pricing Monthly Cost Projects Keywords to Track Results per Report Additional Features
Pro $129.95 5 500 10,000 SEO, PPC, and research tools
Guru $249.95 15 1,500 30,000 Looker Studio integration, historical data, multi-location and device tracking, and more in the Content Marketing Toolkit
Business $499.95 40 5,000 50,000 Extended limits, PLA analytics, API access and free migration from third-party tools are just a few of the features we offer

Which One Offers A Better Pricing?

The verdict on pricing for both Raven Tools and SEMrush depends on the specific needs and budget of the user:

Raven Tools Pricing:

Raven Tools offers a range of plans to accommodate businesses of various sizes.

The “Small Biz” plan is budget-friendly and suitable for newcomers and small teams.

As you move up to the “Start,” “Grow,” “Thrive,” and “Lead” plans, you get more features, domains, campaigns, and position checks, which can benefit growing businesses.

Overall, Raven Tools’ pricing is affordable for those looking for SEO and marketing tools, with options for both small businesses and larger agencies.

SEMrush Pricing:

SEMrush also provides different plans tailored to various user needs.

The “Pro” plan is budget-friendly and suitable for newcomers and small teams, offering essential SEO tools.

The “Guru” plan is ideal for agencies and mid-sized businesses, providing more projects, keywords, and results per report, along with advanced features.

The “Business” plan targets large agencies and enterprises with additional advanced features.

SEMrush’s pricing may be slightly higher, but it offers a comprehensive suite of SEO and marketing tools.

Ultimately, the choice between Raven Tools and SEMrush depends on your business size, specific requirements, and budget.

Small businesses or newcomers may find Raven Tools’ lower-tier plans more affordable, while larger agencies and enterprises may benefit from SEMrush’s advanced features and scalability.

It’s essential to evaluate your needs and compare the features offered by both platforms to make the right choice for your business.

Pros and Cons of Raven Tools

Pros:

  • Saves time and provides detailed progress reports for clients.
  • Offers white labeling for client use.
  • Reasonably priced, especially with discounts.
  • Useful for generating reports for potential clients.

Cons:

  • Issues with the content to WordPress tool.
  • The technical audit tool has room for improvement.
  • It can be challenging to learn due to the abundance of information.

Pros and Cons of SEMrush

Pros:

  • SEMrush excels in keyword research, backlink management, and website health auditing.
  • Offers an abundance of keyword ideas with easy categorization for ranking difficulty.
  • Allows the convenient organization of keywords into projects for content planning.

Cons:

  • Potential for client confusion regarding keyword rankings, especially in local map packs.
  • The extensive feature set can make it challenging to prioritize tasks effectively.
  • Additional pros and cons could not be identified from the provided feedback.

Quick Links:

Conclusion: Semrush Vs Raven Tools 2024

SEMrush is a powerful and comprehensive SEO and digital marketing tool. It provides extensive data and features that go beyond what Raven Tools and many other SEO tools offer.

It’s the best choice for growing agencies and larger businesses, offering valuable data for benchmarking and competitor analysis. SEMrush even has a Paid Advertising tool to spy on your competition’s strategies. You can try it for free for 7 days to see if it suits your needs.

Raven Tools, on the other hand, may not be as powerful as SEMrush, but it still provides essential SEO tools that most businesses require. It offers features like keyword research, competitor analysis, site audits, link tracking, and social media tools.

One standout feature is its unlimited report generation, which SEMrush doesn’t provide. This can save your company a lot of time. Raven Tools is a good choice for new freelancers, SEO consultants, and smaller businesses. You can also try it for free for 7 days.

So SEMrush is the top pick for its extensive capabilities, while Raven Tools is a solid option for those who need essential SEO tools and value unlimited report generation. Both offer a free trial period to help you decide which one works best for you.

Aishwar Babber

Aishwar Babber is a passionate blogger and a digital marketer. He loves to talk and blog about the latest tech and gadgets, which motivates him to run GizmoBase. He is currently practicing his digital marketing, SEO, and SMO expertise as a full-time marketer on various projects. He is an active investor in AffiliateBay and a director in ImageStation.

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