9 Best Instapage Alternatives In 2024 (Free & Paid)

Creating a great webpage doesn’t need to be hard, thanks to landing page builders. They’re like handy tools that help you create awesome pages without needing tech skills.

One such popular landing page builder is Instapage. It has got some amazing features but is pricey compared to others.

I spent more than 50 hours checking out 20+ similar tools, and I found the absolute best ones.

Here’s the scoop – you don’t need to spend big bucks for a great landing page builder. Pick one of these, and you’ll get a super easy, powerful tool that lets you make awesome pages faster than you’d think.

How To Choose The Best Instapage Alternatives?

In case you do not like or are satisfied with Instapage?

Then, you will have to look for alternatives. Most importantly, you need to check whether the other funnel software includes all Instapage’s features.

Also, your primary focus must be on the features required for your business, which Instapage does not offer. 

Also, make sure to study keenly about the sales funnel builder and all its parts, especially its advantages and disadvantages.

• How easy is it to use their software?
• What integrations do they offer?
• How many and what templates do they offer?
• Is there an A/B testing feature?
• And how SEO-friendly are they?
• Is it affordable?

9 Best Instapage Alternatives for 2024

Instapage is top-notch, no doubt about it. But, yeah, it can hit your wallet a bit hard.

And here’s the thing – if you’re not after all the extras that come with Instapage, why pay for them, right? It’s like buying a deluxe pizza when all you really want is a good ol’ cheese slice.

Instapage Alternative	Pricing	Unique Feature	Pros	Cons
Deadline Funnel	Start Plan: $49/month Create Plan: $99/month Scale Plan: $199/month	Personalized deadlines	Boosts conversions	Interface needs improvement
ClickFunnels	Basic Plan: $127/month Pro Plan: $157/month Funnel Hacker Plan: $208/month	Pre-made sales funnels	Intuitive interface	Cannot host videos directly
Unbounce	Launch: $99/month Optimize: $145/month Accelerate: $240/month Concierge: $625/month	AI-powered A/B testing	Quick building and publishing	Form builder lacks features
Leadpages	Standard: $49/month Pro: $99/month	Integrates with email services	User-friendly	Template inflexibility
WebFlow	Various pricing options	Intuitive design tool	No coding involved	Steep learning curve
OptimizePress	Builder: $129/year Suite: $199/year Suite Pro: $249/year	Membership portal feature	Responsive design	Looks dated
OptinMonster	Basic: $9/month Plus: $19/month Pro: $29/month Growth: $49/month	Advanced targeting and personalization	Non-interruptive pop-ups	Expensive for specific features
Landingi	Pricing starts at $240/year up to $10,000/year	Drag and drop interface	Easy-to-use interface	Expensive compared to others
HubSpot	Professional: $890/month Enterprise: $3,600/month	Integrated marketing, sales, and customer service software	Comprehensive suite of tools	Not the best customer support

Why pay for the work if you want the basics? Makes sense.

1. Deadline Funnel 

Deadline Funnel is a marketing tool that seamlessly integrates with existing software, enabling thousands of marketers to create real urgency in their campaigns.

This tool boosts conversions by utilizing personalized deadlines and automating marketing tactics like product launches, landing pages, videos, and email sequences.

It’s compatible with your current software and allows you to create funnel timers to prompt immediate customer action, making it a powerful addition to your marketing strategy.

Read this Deadline Funnel Review to get into the goods and bads of this marketing tool.

Pros & Cons 

Pros	Cons
You can boost the conversation of existing funnels.	The interface is to be improved.
Almost guaranteed conversions	The interface must be made more user-friendly.
Personalized, specific deadlines	Timer code must be copied on landing pages individually.
Follow through your marketing funnel.
Several third-party app integrations
Unique deadlines for every person
Tracking across devices, IP addresses, and browser cookies.

Pricing:

Deadline Funnel has three price points at present.  You can try Deadline Funnel free for 14 days.

1. Start Plan- $49 per month 

•  Three campaigns
• 1,000 leads per month

2. Create Plan- $99 per month 

• Unlimited campaigns
• 10,000 leads per month

3. Scale Plan- $199 per month 

• Unlimited campaigns
• 100,000 leads per month

2. ClickFunnels

With ClickFunnels, you can create websites, including regular sites, opt-in pages, landing pages, membership sites, squeeze pages, and webinars. It allows users to build high-converting landing pages in minutes with many pre-made, customizable designs.

ClickFunnels is a popular all-in-one hosted solution that allows you to create highly optimized landing pages and sales funnels. It offers a variety of features to help you promote, sell, and deliver products and services, but it comes at a high cost.

Clickfunnels offers pre-made sales funnels, landing page templates, and an intuitive drag-and-drop landing page editor, making the funnel design process seamless. It also has an extensive knowledge base and support documentation to help users maximize the platform.

Pros & Cons 

Pros	Cons
It provides a comprehensive way to design funnels with multiple features ranging from basic to advanced.	Can not host the videos directly on the platform
Very intuitive interface and sound design templates.
It does not require the knowledge of coding.

Pricing:

As a customer, you are offered very reasonable and fair pricing by ClickFunnels. Here are the plans –

With a 14-day free trial, you are supposed to choose as per your need:

Basic Plan – $127 per month

This plan offers you these – 

• 1 user
• 20 funnels
• 100 pages
• 3 payment gateways
• 3 domains
• Chat support and,
• Funnel Flix 

Pro Plan- $157 per month

• Unlimited funnels
• unlimited landing pages
• 3 sub-users
• 9 payment gateways
• 9 domains 
• Priority support for a chat with the technical team
• Courses and training for FunnelFlix
• Peer review hackathons per week

Funnel Hacker Plan – $208 per month

• Unlimited funnels
• Unlimited share funnels
• 10 sub-users
• 27 payment gateways
• 27 domains
• Unlimited follow-up funnels
• Chat support with the prioritized technical team and VIP phone support
• Weekly peer review hackathons
• There are so many more adventure courses and training for FunnelFlix. 

3. Unbounce

Unbounce is a platform that enables marketers to create landing pages quickly and easily. It offers AI-powered A/B testing features to help users optimize their websites.

It’s hard to create a landing page that converts well.

Most marketers spend hours creating one-off pages instead of using a platform designed for this purpose. They end up with generic and boring look-alike landing pages that don’t get good conversion rates.

Unbounce provides pre-made templates and layouts to convert visitors, allowing you to scale your business without building landing pages.

A/B testing helps marketers improve how many people buy things by trying different things and seeing what works best.

Pros & Cons:

Pros	Cons
Quickly build and publish Build high converting landing pages in minutes	Form builder lacks some key features
Quickly create variants for testing	You cannot split-test existing landing pages created outside of Unbounce
Amazing templates
Highly customizable
Great landing page builder
Split testing functionality is good.

Pricing:

Unbounce has a 14-day free trial. It offers four pricing tiers with monthly and annual subscriptions.

Launch – $99/month

• 75 landing pages
• 8 popups and sticky bars.

Optimize: $145/month

• 150 landing pages
• 16 popups and sticky bars

Accelerate: $240/month

• 375+ landing pages
• 40+ popups and sticky bars

Conceirge Plan- $625/month

If you want it at a discounted price, check out the latest  Unbounce coupon by clicking here.

4. Leadpages 

Leadpages is a drag-and-drop tool that you can use to create landing pages for your webinars, books, courses, and other products or set up email opt-in forms that help you grow your list quicker.

You can deliver ethical bribes that convert new website visitors into leads or customers. You can even create basic sales funnels linked to your email service provider.

Leadpages integrates with popular email service providers like ConvertKit, ActiveCampaign, and AWeber. It connects with WordPress via a plugin.

Pros & Cons

Pros	Cons
User friendly	The template is not very flexible
Time-saving	Expensive
Multiple integrations	Few styling options
Premium templates
Feature-packed
Easy to sort the landing pages

Pricing: 

Leadpages offers three package plans and even offers a free trial period.

Standard -$49/ Month

• 1 Site
• Landing Pages, Pop-Ups, Alert Bars
• Unlimited Traffic and Leads
• Free Custom Domain
• Free Hosting
• Mobile-Responsive Site Templates
• Lead Notifications
• Technical support through email
• 40+ Standard Integrations

Pro -$99/ Month

• 3 Sites
• Landing Pages, Pop-Ups, Alert Bars
• Unlimited traffic and leads
• Free Custom Domain
• Free Hosting
• Mobile-Responsive Site Templates
• Lead Notifications
• Tech Support(via Chat + Email)
• 40+ Standard Integrations
• Online Sales & Payments
• Unlimited A/B Split Testing
• Email Trigger Links
• 10 Opt-in Text Campaigns

5. WebFlow

Webflow offers an easy and intuitive way for developers of all levels to build online pages. Unlike most coding tools, Webflow includes robust publishing and hosting capabilities to streamline the process of building and launching websites.

For those just starting, Webflow also offers excellent support with its library of tutorials, demos, videos, and templates created by professional designers.

Users can develop fully functional sites quickly and easily without complicated coding scripts.

Pros & Cons 

Pros	Cons
Webflow is a powerful and innovative web design tool that allows users to create, edit, and publish unique digital designs.	The major drawback of Webflow is its comparatively steep learning curve.
Webflow allows me to build and deploy complex websites with minimal effort.
There is no coding involved.

Pricing:

WebFlow offers two types of pricing. For sites and eCommerce; it has five pricing options.

6. OptimizePress

OptimizePress is probably one of the oldest landing page builders in the market.

It is a landing page builders for WordPress that will let you design landing pages, full-scale marketing sites, sales pages, launch funnels, training pages, and even membership portals. 

It is safe to say that OptimizePress is not just a landing page builder. It can help you manage all your landing pages on WordPress.

Like any other landing page builder, you can create pages in real time by dragging and dropping elements on the page. It comes with 30+ customizable templates and is fully responsive.

One striking feature of OptimizePress is that it comes in both theme and plugin formats.

Pros & Cons

Pros	Cons
It is the only landing page builder that has a membership portal.	Some templates lack quality when compared to other landing page builders.
Best for building sales and lead generation pages.	Shows the same social media networks on all positions.
Live editor with stunning templates.	Looks a bit dated compared to more recent plugins.
Check supports drip content.	Lacking innovation
Secure and responsive.
Great functions for creating membership sites
Great integration

Pricing:

OptimizePress offers three plans that are essential: business, suite. OptimizePress does not offer a free trial, however.

It offers a 30-day money-back guarantee.

1. Builder- $129 per year 

Install and use the Optimizepress on one personal site

• Build high-converting landing pages in minutes and unlimited landing pages
• Unlimited leads and traffic
• Revolutionary optimize builder page Building platform
• Start theme WP Marketing theme
• Templates could be accessed, including 100+ templates
• 20+ premium integrations
• Regular product updates and new features
• Email support from the global team

2. Suite – $199 per year

Install and use Optimizepress on up to 5 personal websites

• Priority email support from the global team
• Premium templates collection
• Access 1 million + free photos with Unsplash integration
• Optimize urgency: Add security alerts to your landing pages
• One-page membership course: How to sell courses and memberships with OptimizePress.

3. Suite Pro- $249 per year

Install and use Optimizepress on up to 20 personal sites

• Optimize funnels: Create marketing funnels in WordPress with ease
• Optimize Leads: Their hosted opt-in form software( add lead gen forms anywhere). Bronze account included
• Optimize checkouts: Accept payments on your website with ease.
• Priority access to new products released.

7. OptinMonster 

OptinMonster is one of the most popular tools to help you accomplish your tasks to grow your business. It is also the most powerful lead generation and conversion optimization tool for bloggers, e-commerce websites, marketing agencies, and small businesses.

It lets you create various popups and opt-in offers that connect directly to your favorite email marketing service.

But where OptinMonster gets powerful is in all of its advanced targeting, trigger, and personalization features. These let you optimize your campaigns to specific content and users, boosting conversion rates and helping you market more effectively.

Pros & Cons

Pros	Cons
Non-interruptive pop-up options	Familiar pop-ups
Plenty of customization choices	Pricing is expensive for specific features
Adaptive pop-ups	Confusing setup
Mobile friendly
Pre-designed templates
Unlimited pop-ups

Pricing:

OptinMonster offers three plans :

1. Basic – $9/month ( billed annually )

• Single site license with all the essential tools
• Unlimited campaigns
• All types of campaigns
• Page-level targeting 

2. Plus – $19/month ( billed annually )

All features included in the basic plan and also

• Integrated A/B testing
• Full reporting
• Exit-intent technology
• Monster Links
• Inactivity sensor

3. Pro – $29/month

All the features included in the Plus plan are also

• It can be used for up to 3 sites 
• Exit-intent technology 
• Mobile-specific campaigns

4. Growth – $49/month

All the features included in the Pro plan and also

• Supports up to 5 sites
• Onsite retargeting
• Follow up campaigns

8. Landingi

Landingi is the perfect landing page builder for digital marketers. With it, you can create stunning and highly converting landing pages in minutes – without coding or design experience.

This intuitive drag-and-drop editor lets you quickly customize your landing page with powerful features such as A/B testing, popups, easy analytics integration, and more.

Whether you’re creating a single page for your latest product launch or dozens of pages for a new website, Landingi has the tools to help you succeed in digital marketing.

Pros & Cons

Pros	Cons
Landingi provides an easy-to-use and intuitive drag and drop landing page builder interface.	Landingi can be quite expensive when compared to other page builders on the market, with their plans ranging from $49/month up to $149/month depending on the features required.
It also provides users access to many templates, including mobile-responsive designs optimized for all types of devices.
Offers a wide range of customization options that allow users to tailor the look and feel of their pages.

Pricing:

Landingi offers four pricing plans; all of which I found expensive. Their lowest plan starts at $240/year, and the costliest plan is $10000/year.

9. Hubspot

HubSpot is a leading cloud-based service provider offering integrated marketing, sales pages, and customer service software.

With powerful tools like CRM, emails, analytics, automation, and more, HubSpot helps businesses grow their customer base and increase overall sales.

It also include a CRM and sales automation solution that empowers businesses to streamline and automate sales and marketing processes, encompassing lead acquisition, nurturing, and follow-up activities.

HubSpot has become an industry leader in customer engagement and marketing automation by creating comprehensive and intuitive solutions that streamline processes throughout the customer lifecycle.

With its comprehensive suite of products, HubSpot helps businesses attract more leads and convert them into customers, giving companies the edge they need to succeed in a competitive market.

Pros & Cons 

Pros	Cons
Offers a comprehensive suite of marketing automation tools in one convenient platform.	Not the greatest customer support.
Ussr-friendly interface and campaign set up is quick.
Advanced reporting and tracking
Integrates with popular third-party apps like Salesforce and Gmail, making it easy to use those services in conjunction with Hubspot.

Pricing:

Hubspot Professional and Enterprise offer comprehensive marketing software for businesses of all sizes. Hubspot Professional is an excellent choice for automation, reporting, and campaigns. It starts at $890/month.

Hubspot Enterprise is the perfect solution if you require more powerful marketing software with advanced control and flexibility. It begins at $3,600/month. With Hubspot Enterprise, you can reach even greater heights in digital marketing and take your business to the next level.

Best InstaPage Alternatives on Quora

Here’s what Quora users have to say about Instapage:

Conclusion: Which is the Best Instapage Alternative?

In conclusion, if you want to create landing pages for your website, the other options we talked about are good.

In my opinion,  LeadPages is the best choice overall instead of Instapage.

LeadPages has all the features you need to create elegant landing pages on WordPress. It has an easy drag-and-drop builder, different templates, and blocks you can change a lot. It’s super useful for promoting your business.

And the best part is you get a bunch of useful features for a low price compared to other WordPress plugins. So, Leadpages is the way to go!

Also Read: 

• Best ClickFunnels Alternatives
• Best OptimizePress Alternatives
• Best CartFlows Alternatives