Top 10 Best Pop-Under Ad Networks For Publishers in 2024

In today’s digital landscape, online publishers are continuously seeking effective advertising solutions to maximize their revenue while providing a seamless user experience.

Among the various ad formats available, pop-under ads have emerged as a popular choice due to their unobtrusive nature and ability to capture user attention without disrupting their browsing experience.

Pop-under ad networks play a crucial role in connecting advertisers with publishers, allowing them to monetize their content effectively. With a plethora of options available in the market, finding the best pop-under ad networks can be a daunting task for publishers.

This article delves into the realm of pop-under ad networks, exploring the top contenders that cater to the needs of publishers. We will examine each network’s features, capabilities, and benefits, guiding publishers to make informed decisions based on their specific requirements. 

From enhanced targeting options to optimized ad formats and reliable support, the best pop-under ad networks offer a host of advantages to publishers seeking to boost their revenue streams. 

So let us begin. 

10 Best Pop-Under Ad Networks For Publishers 2024

Now, let’s check the list of top ad networks in detail.

1. Adblade:

Adblade is a prominent ad network catering to premium publishers and media agencies. It boasts an impressive roster of over 1,000 publishers, including renowned names such as Fox News, Hearst Corporation, Yahoo!, and ABC.

This wide-reaching network enables Adblade to connect advertisers with their target audiences effectively.

To enhance engagement and drive results, Adblade offers two types of ad units. First, it supports standard IAB ad units, ensuring a familiar and seamless experience for users.

Secondly, it provides headlineNewsBullets® units, which claim to have an exceptional engagement rate of three to five times more than traditional banner ads. 

Major Benefits of Adblade –

• Adblade connects with premium publishers and media agencies.
• High engagement – HeadlineNewsBullets® 3-5x better than banners.
• The easy registration process for publishers to join the network.
• Tailored services optimize performance for different traffic segments.
• Monetize content effortlessly with Adblade’s ad tag.
• OptiServe’s real-time optimization boosts ad performance for publishers.
• Contextual targeting enhances engagement based on user data.
• Flexible ad models – CPM, CPC, Real-Time Bidding.
• Wide audience reach through top publishers like Fox News, ABC, and Yahoo!
• Achieve campaign goals with a minimum of 500,000 monthly impressions.

2. Traffic Force:

Traffic Force operates as a supply-side platform (SSP) that facilitates the connection between publishers and over 100 demand-side partners.

This ad network specializes in selling targeted web and mobile web traffic on an impression basis, providing publishers with a lucrative opportunity to monetize their online presence effectively.

One of the key advantages of Traffic Force is the diverse range of ad formats it offers to publishers. They can implement various ad types, including in-stream video ads, IM floaters, pop-unders, and display banners.

This flexibility allows publishers to choose the ad formats that best align with their content and target audience.

Major Benefits of Traffic Force –

• Connects publishers with 100+ demand-side partners.
• Targeted web traffic for higher ad relevance.
• Diverse ad formats for engaging user experiences.
• OpenRTB technology streamlines traffic management.
• Advanced software ensures secure, malware-free ads.
• SSL secure ads for enhanced online safety.
• Welcomes publishers of all sizes and niches.
• Optimize ad creatives for improved performance.
• Easy setup with a simple publisher account.
• CPM model for steady and predictable revenue.

3. Bidvertiser:

Bidvertiser is a versatile ad network that offers publishers the opportunity to monetize various digital assets, including websites, mobile apps, toolbars, and extensions.

The platform ensures a safe and compliant environment by internally scanning all ads placed on publisher inventory. Additionally, third-party apps are employed to further ensure ad compliance, safety, and appropriateness.

For publishers aiming to enhance ad performance, Bidvertiser offers valuable tools and features. Conducting regular A/B testing enables publishers to identify the most effective ad designs, leading to better engagement and revenue generation.

Targeting options, such as geography, device, and user behavior, help publishers reach their desired audience with precision, maximizing the impact of their ad campaigns.

Major Benefits of Bidvertiser –

• Versatile earnings: websites, apps, toolbars, and extensions.
• Enhanced ad safety through internal and third-party scanning.
• Improved performance with A/B testing for ads.
• Precise targeting options for engaging the right audience.
• Smartlink optimizes ads, maximizing revenue per impression.
• Accessible platform with low $10 minimum payouts.
• Flexible payment methods, including Bitcoin, for convenience.
• Simple setup: sign up and integrate ad tags effortlessly.
• Earn from impressions and clicks with CPM and CPC models.
• Publisher-centric network offering diverse revenue opportunities.

4. PopAds:

PopAds positions itself as the leading and fastest-paying pop-under ad network in the industry. It takes pride in having ad servers that outperform competitors, offering both speed and security for a seamless user experience.

Real-time consumer data is a valuable asset that PopAds provides to its clients. This data empowers advertisers to optimize their ad layouts, resulting in more effective user acquisition strategies.

By understanding their target audience’s preferences and behaviors, advertisers can tailor their campaigns for maximum impact.

Major Benefits of PopAds – 

• Highest and fastest paying pop-under ad network.
• Faster, more secure ad servers for efficiency.
• Real-time consumer data for ad optimization.
• Landing page prefetching—improved ad performance.
• Engage users with quick-loading pages, and lower bounce rates.
• Partner with websites of all sizes and niches.
• Competitive rates for high-quality, lucrative content.
• Easy integration with a provided ad tag.
• Publishers earn through CPV and CPM models.
• No minimum traffic requirement—accessible for all.

5. Hilltop Ads:

Hilltop Ads caters to medium to high-traffic publishers and is renowned for its effective anti-ad blocker technology, saving both advertisers and publishers from revenue losses caused by ad-blocking software.

The platform boasts a modern and user-friendly interface, allowing publishers to monetize multiple websites conveniently under one account. This streamlined approach simplifies the management of ad campaigns, making it easy for publishers to optimize their earnings.

Major Benefits of Hilltop Ads –

• Anti-ad blocker retains revenue for publishers.
• Manage multiple websites with ease.
• Reach global audiences with multilingual support.
• Diverse languages for broader ad campaigns.
• The simple integration process for quick monetization.
• High-traffic publishers gain revenue opportunities.
• Flexible revenue models: CPA, CPM, CPC.
• The inclusive platform welcomes all publishers.
• Trusted network with strict compliance policies.
• Equal opportunities for publishers of all sizes.

6. Ad Maven:

AdMaven, renowned as the best pop-under network for advertisers, actually supports a diverse range of ad formats, catering to various advertising needs.

From mainstream display ads banners to lightbox, interstitial, and slider ads, AdMaven offers advertisers a comprehensive toolkit to deliver their message effectively.

Operating across approximately 200 countries and serving hundreds of millions of ads, AdMaven provides advertisers with a valuable opportunity to leverage geolocation-based targeting.

This precision targeting ensures that online advertising campaigns reach the right audience, maximizing the impact and return on investment.

Major Benefits of Ad Maven –

• Maximized advertising performance: leading pop-under network.
• Versatile ad formats, including native push notifications.
• Precise global targeting with geolocation technology.
• Inclusive for publishers of all sizes—equal opportunities.
• Non-intrusive ads for heightened revenue and engagement.
• Simple integration for a quick start to earnings.
• Data-driven insights with advanced analytics and reports.
• Trusted network with an assured approval process.
• Multiple revenue models: CPA, CPI, CPL, CPC, CPM.
• No minimum traffic requirement—accessible to all.

7. Clickadu:

Clickadu operates as a versatile digital advertising network catering to both web and mobile channels. With an array of innovative ad formats, including video pre-roll, skim, and pop-under ads, Clickadu offers publishers diverse options to effectively monetize their digital assets.

The platform provides two types of campaigns: fully managed and self-service, allowing publishers to choose the approach that best suits their needs.

With advanced targeting options, including geo, site, and device type, publishers can optimize their ad revenue by reaching their desired audience with precision.

Major Benefits of Clickadu –

• Versatile ad formats cater to diverse channels.
• Advanced targeting options maximize revenue potential.
• A simple integration process ensures quick earnings.
• High-performing ad formats engage users effectively.
• Safe Ads feature ensures relevant and safe content.
• Fully managed and self-service campaigns available.
• Precise targeting options include geo, site, and device.
• The inclusive platform welcomes publishers of all sizes.
• A trusted network upholds strict content policies.
• The CPM model ensures steady revenue without minimums.

8. Epom Market:

Epom Market serves as a cross-platform ad network, facilitating connections between advertisers and publishers spanning 15 verticals across more than 40 countries.

With a remarkable reach of over 13 billion ad impressions per month, Epom Market empowers publishers to monetize their website content and apps effectively.

Epom Market caters to publishers of all sizes, offering an inclusive environment for content monetization.

The platform supports various ad formats, such as standard banner ads, in-text ads, video ads, and mobile-specific units, ensuring publishers have diverse options to suit their audience and objectives.

Major Benefits of Epom Market –

• Cross-platform network connects global advertisers and publishers.
• Monetize website content and apps with ease.
• Diverse ad formats for varied audience targeting.
• Category-targeting increases eCPM rates.
• 30-day trial with up to 1 billion free impressions.
• Optimize rich media ads for improved performance.
• Simple three-step integration process—start monetizing.
• Publishers gain revenue through CPM, CPC, CPA, and Auction.
• An inclusive platform for publishers of all sizes.
• Comply with policies for quality and compliance.

9. Adcash:

Adcash operates as a prominent global ad network, running over 1,000 campaigns worldwide. With its expansive reach, the platform offers a diverse array of ad formats, including interstitial ads, banners, push notifications, native ads, and popunders.

One of Adcash’s notable features is its cutting-edge advertising technology, combating digital ad fraud and skillfully bypassing ad blockers. This ensures that advertisers and publishers can reach their intended audience effectively and maximize ad viewability.

Major Benefits of Adcash –

• Global reach with 1,000+ campaigns worldwide.
• Diverse ad formats for effective targeting.
• Ad fraud protection and ad-blocker bypass.
• Autotag feature optimizes ad performance.
• Multilingual support from experienced managers.
• Customized solutions for publishers of all sizes.
• The simple integration process for quick setup.
• Maximized ad viewability for higher revenue.
• Multiple revenue models: CPM, CPC, CPA Target.
• Easy registration and guidelines adherence.

10. Publift:

Publift is an acclaimed Google-certified publishing partner that empowers digital publishers and app developers to access premium ad partners previously beyond their reach.

Recognized for its excellence, Publift ranks among Deloitte Technology Fast 50’s top 10 and secured The Drum’s Digital Advertising Awards APAC 2019’s best sell-side technology category.

It’s also acknowledged as one of Australia’s Fast Starters in 2020 by The Australian Financial Review and Statista. Specializing in small and medium-sized publishers, Publift fills the gap in navigating the complex world of digital advertising.

Its award-winning programmatic advertising solution, Fuse, seamlessly integrates into a publisher’s website with a single line of code, optimizing the site for maximum revenue.

Major Benefits of Publift –

• Access premium ad partners with Publift’s assistance.
• Acclaimed awards and recognition for excellence.
• Specializes in small to medium-sized publishers.
• Seamless integration with Fuse for maximum revenue.
• Expertise in optimizing ad revenue with innovation.
• Personalized support and transparent practices.
• Header bidding for increased advertiser competition.
• Optimize ad placements for visibility and engagement.
• Ad refresh for fresh content and higher revenue.

Quick Links:

• Top 10 Best Pop-Up Ad Networks
• Top 12 Best Crypto Ad Networks
• Top 10 Best Incentive Advertising Networks

FAQs: Best Pop-Under Ad Networks

What are pop-under ad networks, and how do they differ from other ad formats?

Pop-under ad networks are platforms that connect advertisers with publishers, offering a specific ad format that appears in a new browser window behind the main content. Unlike pop-up ads that appear on top of the content, pop-under ads are less intrusive and do not disrupt the user’s browsing experience.

How can pop-under ad networks benefit publishers in terms of revenue generation and user engagement?

Pop-under ad networks provide publishers with an additional revenue stream by displaying relevant ads to their audience. These ads have the potential to capture user attention without causing disruptions, leading to higher engagement rates and increased ad revenue for publishers.

What criteria should publishers consider when choosing the best pop-under ad network for their specific needs?

Publishers should consider factors such as ad format variety, targeting options, minimum traffic requirements, ease of integration, and the network’s reputation for delivering results and providing personalized support.

How can small and medium-sized publishers benefit from partnering with the best pop-under ad networks?

The best pop-under ad networks cater to publishers of all sizes, providing customized solutions and support to help smaller publishers navigate the complexities of digital advertising and maximize their revenue potential.

Conclusion: Best Pop-Under Ad Networks 2024

With the knowledge acquired through this exploration, publishers can confidently select the pop-under ad network that best suits their needs, enhancing their revenue potential and user engagement.

Embracing the opportunities presented by these networks, publishers can solidify their position in the competitive digital landscape and embark on a successful advertising journey.

As technology continues to evolve, the best pop-under ad networks remain steadfast in their commitment to delivering value and innovation to publishers worldwide